Samsung has announced it has "decided to end support" for its video streaming platform, Samsung Milk Video.
Samsung provided users with a Service Announcement embedded in the description of the Milk Video app, on the Google Play store.
There was no reason provided in the short announcement as to why Samsung is canning its "personalised, relevant, and social" video platform, but the company said it will remain "committed to providing premium entertainment services".
As of November 20, 2015, users will no longer be able to access the Samsung Milk Video platform, however its Milk Music player still allows users to "continue enjoying streaming entertainment".
Samsung launched the video player in November 2014, following on from the success of Milk Music, and it has only ever been available inside the United States, and exclusively on Galaxy devices.
Samsung has been actively removing "unwanted" pre-packaged apps from its phones and tablets for a while now. As of August last year, Samsung removed its Samsung Video and Media Hub offerings, along with the ability to purchase or rent video content.
Earlier this week, Samsung rolled out full support of its Samsung Pay offering in the United States.
Whilst not all banks are currently on board, the payments platform from Samsung is accepted at more locations than Apple Pay and Android Pay. Samsung Pay supports the NFC payment method found in iOS and Android devices, and also supports magnetic secure transmission, which enables usage at traditional magstripe terminals.
Last week, Samsung Pay transactions in South Korea reached a $30 million milestone. According to the tech giant, it recorded approximately 36 percent of its users as active in its first month, with about 10 percent of those using Samsung Pay daily.
Samsung Pay is currently available for Galaxy S6 and S6 Edge owners, as well as those using the Galaxy Note 5. The firm said around 60 percent of transactions took place with the Note 5, which was launched earlier this month.
Samsungs unloved video streaming service is shutting down on November 20th, after a lukewarm start and plummet in usage in the months after.
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Samsung Milk Video will be shut down in November Samsung has announced it has "decided to end support" for its video streaming platform, Samsung Milk Video.